Blog : September 2015

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    Blog : September 2015

    How to get ahead with a great SEM strategy

    Anyone whose hotel or chain has developed a significant online presence is likely to know about[...]

    Make your hotel’s reputation work hard

    Whoever first said "all publicity is good publicity" certainly wasn't a hotelier. If an[...]

    The shape of hotels to come

    Predicting the future is never an easy thing to do. From those who believed in Marxist theories of[...]

    The right way to manage online reviews

    Online reviews can be both a blessing and a curse for any hotel or chain. Good ones are a huge help[...]

    More than damage limitation: How to deal with guest conflict

    People old enough to remember the TV series Fawlty Towers - or with access to the DVD box set -[...]

    How your booking engine should drive revenue

    Having a good website is a must for most hotels - and to achieve that there need to be many[...]